I feel self conscious when working out at the gym.
Cast an awkward looking fellow age 20. Slight belly and no arms.
Start the comercial dim, and fade to picture. A moving camera behind the man shaking slightly as he is followed. The door opens to the gym, and everyone turns to look. Close up on the glare of these people. More fit men and more toned women are cast slightly older, maybe 21-23. There is a long shot of the 20 year old moving to the equipment as he is being surveyed by everyone in the room who stopped what they were doing to stare. There is a close up to the 20 year olds face. He grabs the product of deoderant from his bag and uses it. Everything turns back to normal.
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